Conversion Ads Campaign for

Sydney Romantics 

  • Brand Revival & Digital Presence

    Developed a new website for Sydney Romantics, ensuring seamless navigation and improved searchability while structuring product categories for a better shopping experience.

  • Community-Driven Marketing

    Launched an influencer campaign centered around Sydney’s cultural and fashion identity, encouraging local creators to showcase the brand through lifestyle content and tagging challenges.

  • Increased Engagement & Conversions

    Optimized content strategy with consistent, high-quality posts, leading to 30% follower growth, 40% higher post reach, and a CTR increase from 2% to 4.5%, effectively boosting brand awareness and engagement.

Proposal

Focuses on organic brand storytelling by showcasing Sydney Romantics' culture through lifestyle-driven content and a structured social media calendar. Implemented influencer marketing by partnering with local creators to promote the brand through a tagging campaign, encouraging community participation. Enhanced CTR and brand awareness with compelling calls-to-action and optimized posting schedules.

Results

By implementing a structured content strategy and leveraging influencer collaborations, Sydney Romantics saw a 30% increase in followers and a 40% boost in post reach, significantly expanding its audience. The optimized posting schedule and community-driven tagging campaign fostered stronger engagement, while compelling CTAs improved click-through rates from 2% to 4.5%, driving higher interaction and brand visibility across social media platforms.